Rapper and entrepreneur Snoop Dogg has collaborated with footwear brand Skechers for a second time. The new collection, which takes inspiration from Snoop’s Bored Ape Yacht Club (BAYC) NFT named Dr. Bombay, was released on Skechers’ website last week.
The new collection from Snoop Dogg and Skechers is a fusion of streetwear and NFT culture. The clothes are decorated with playful images of Dr. Bombay, Snoop’s beloved BAYC NFT, and other symbols of his career. One of the standout pieces is an updated version of the Skechers Uno shoe, which now features leopard print laces and a Dr. Bombay imprint. The collection also includes a Collector’s Edition Capsule with limited-edition items.
Here are some of the details of the collection:
- Footwear: The collection includes two styles of shoes: the UNO and the Hyper Slide. Both shoes feature a colorful design inspired by Dr. Bombay’s fur and accessories. The UNO shoes also have a removable tongue that reveals a hidden message from Snoop Dogg.
- Clothing: The collection includes a variety of streetwear clothing items, such as t-shirts, hoodies, and hats. The clothes are decorated with images of Dr. Bombay, the BAYC logo, and other symbols of Snoop Dogg’s career.
- Accessories: The collection also includes a few accessories, such as a fanny pack and a hat. The accessories are also decorated with images of Dr. Bombay and the BAYC logo.
Snoop Dogg’s new collaboration with Skechers is not his first foray into the world of NFTs. He has been a vocal advocate for NFTs and has owned numerous NFTs, including his Bored Ape named Dr. Bombay. This latest collaboration is a sign of the growing intersection between celebrity, fashion, and NFT culture. The collection follows the OG Capsule that launched on August 1, which indicates a long-term partnership between Skechers and Snoop Dogg. This collaboration is also in line with the broader trend of celebrities using their influence in both traditional and digital spaces. For example, Snoop Dogg also collaborated with Happi Co. to create a line of ice cream called Dr. Bombay.
Snoop Dogg’s new collection with Skechers is a sign of how NFTs are becoming more mainstream. By incorporating the visual elements of his NFT into a fashion line, Snoop Dogg is blurring the lines between the digital and physical worlds. This collaboration also shows that NFTs are more than just digital collectibles. They can be used to create lifestyle brands and products. The Dr. Bombay collection is a glimpse into the future of NFTs, where they will be used to create a more immersive and interconnected experience.
Snoop Dogg’s second collaboration with Skechers, which is inspired by his Bored Ape Yacht Club (BAYC) NFT Dr. Bombay, is a significant development in the convergence of fashion, celebrity culture, and the growing NFT market. As the NFT market and collaborations like this continue to grow, we can expect to see even more integration between these domains, reflecting the ever-changing dynamics of modern culture and commerce. The collection is now available on Skechers’ website, giving fans a physical link to one of the most talked-about phenomena of the digital age.